We worked with Element 22 to help pour some love and modernity into their brand. Something that would echo the quality apparel they produce. Dealing mainly in cycling and triathlon apparel, we also helped with some range design for upcoming kits and developed a branding style for their apparel ranges.
BRANDING – PRINT – APPAREL
We developed an Icon and a Wordmark that can be used as individual elements depending on the application to enable the brand to have some visual difference, but keep a very strong brand aesthetic.